Flavored with others natural flavors. First ingredients whole grain oats. No artificial flavors. No colors from artificial sources. Gluten free simply made crown. Milled. Toasted. New. Can help lower cholesterol (Three grams of soluble fiber daily from whole grain oat foods, like blueberry cherrios cereal, in a diet low in saturated fat and cholesterol, may reduce the risk of heart disease. Blueberry cheerios cereal provides .75 grams per serving). Per 3/4 Cup Serving: 110 calories; 0 g sat fat (0% DV); 125 mg sodium (5% DV); 8 g sugars. See nutrition facts for 'as prepared' information. Box Tops for Education: No ore clipping. Scan your receipt see how at btfe.com. Exchange: 1-1/2 starch based on Academy of Nutrition and Dietetics and American Diabetes Association criteria. This package is sold by weight, not by volume. You can be assured of proper weight even though some settling of contents normally occurs during shipment and handling. Partially produced with genetic engineering. We serve the world by making food & people love. We welcome your questions and comments generalmills.com. 1-800-328-1144. Patent: generalmills.com/pat. Learn more at ask.GeneralMills.com. 100% recycled paperboard. how2recycle.info.